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Founded in 2012, ETC initially specialized in HR and legal compliance solutions, empowering companies to adopt a proactive approach to compliance penalties. While navigating the intricate ACA regulations, founder Alicia Haff, JD, recognized that clients would struggle to manage the complex measuring and tracking requirements independently. This insight led her and partner Heather Garcia to pivot their focus towards developing a proprietary compliance tool. They began marketing their ACA compliance solution, reinvesting profits to build a knowledgeable and skilled team. This strategic journey has brought ETC full circle, now offering comprehensive ACA, HR, and employee support solutions for clients of all sizes
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