Description
Founded in 2013, Betterworks aims to inspire, develop, and activate the modern workforce. Many have faced the challenges of outdated performance tracking systems, where goals are set annually and quickly forgotten, feedback is sparse, and progress often goes unrecognized, leaving employees questioning the value of their contributions. We recognized the importance of motivation and alignment in addressing these issues. When employees find excitement in their work, they are more likely to perform at their best, collaborate effectively, and invest in their personal growth. The key to motivating employees lies in aligning their efforts with the organization's larger goals, demonstrating that their work is meaningful and contributes to important business outcomes, thereby encouraging them to excel.
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